Manage Real Estate Ad Campaign

I already have the core creative and copy drafted for a new social-media push promoting our real-estate lending solutions. What I need now is an experienced advertiser who can publish these assets on Facebook, Instagram and LinkedIn, run the campaigns day-to-day, and keep refining them so they deliver a steady flow of qualified leads.

The audiences we want to reach are defined primarily by interests—investors, brokers and property developers who actively follow real-estate finance topics—so you’ll be expected to build interest-based targeting sets, test variations and double down on what converts. While lead generation is the single, clear goal, I’m open to suggestions on creative tweaks, new ad formats, or split-testing ideas that could improve cost-per-lead.

To keep us aligned, please plan on weekly check-ins that cover spend, key metrics and next steps. I’ll provide full access to our brand assets and landing pages the moment we kick off.

Deliverables I’m expecting:
• Initial campaign setup on Facebook, Instagram and LinkedIn, including tracking pixels and lead forms
• Ongoing optimisation—audience tuning, budget shifts, A/B tests, creative refreshes
• Concise weekly performance report with lead volume, CPL and insights
• A wrap-up summary outlining wins, lessons learned and recommended next moves

If you have a proven track record generating leads in the real-estate or financial-services space, let’s talk and get this campaign live.