Long-Term Instagram Content Creation

I need a versatile freelancer who can take full ownership of my brand’s Instagram presence. Your main focus will be feed posts, crafted around an educational tone that positions us as the go-to resource in our niche.

Here’s what the role looks like day-to-day: you’ll brainstorm concepts, map them into a monthly content calendar, write hooks and captions that invite saves and shares, design eye-catching carousels or single-image graphics, and edit short form videos or Reels whenever the idea warrants motion. From Idea → Script → Design → Edit → Caption, you will close the loop and deliver finished, ready-to-publish assets that keep our grid cohesive and on brand.

Consistent branding matters, so you’ll be expected to follow (and help refine) our visual guidelines: colours, fonts, logo placement, the lot. I also want proactive suggestions on trends, new reel concepts, and micro-campaigns tied to product launches, events, or seasonal pushes—essentially anything that can widen reach and boost engagement.

Deliverables each month:
• A written, date-specific content calendar
• All feed post graphics (static or carousel) in editable source files
• Edited Reels/videos when included in the plan
• Captions, hashtags, and first-comment copy where relevant

Experience running business pages is important. If this sounds like your wheelhouse, send over a portfolio or live links that show feed posts, carousels, and Reels you’ve produced for other brands. Let’s discuss scope, workflow, and a fair monthly retainer once I’ve reviewed your work.