Local SEO for Psychotherapy Practice

I run a small psychotherapy private practice and I need more of the people who are already searching for a local therapist to land on my site and my Google Business Profile instead of a directory or competitor. I am looking for a complete SEO tune-up—on-page, off-page and the technical foundation behind the scenes.

On-page work means tightening up keyword research around therapy-related intent, polishing existing service pages and blog posts, and making sure every title tag, meta description and header pulls its weight for local search queries like “anxiety therapist near me.” Off-page, I want quality backlinks and fresh local citations that point Google toward my practice as a trusted mental-health provider in this area. Finally, on the technical side I need you to run a thorough audit, fix or flag any issues that could slow the site or block crawlers, and confirm everything is mobile-friendly so clients can find me effortlessly on their phones.

Google Business Profile optimisation is just as important: refining categories, posts and reviews so the listing shows up in the map pack and converts browsers into booked appointments.

Deliverables I expect:
• An initial site and GBP audit with clear, prioritised action items
• Implementation (or documented recommendations) for on-page changes, backlink and citation plan, and technical fixes
• A short wrap-up report showing measurable improvement in visibility and rankings for my key local keywords

If you have proven success ranking service-based businesses locally and can explain your process in plain language, I would love to collaborate.