Local Drain & Sewer Lead Ads

I need a seasoned Google Ads specialist to build and manage a highly targeted campaign that fills our schedule with new phone calls and form submissions. The focus is purely lead generation for three core offers—drain cleaning, sewer cleaning, and true emergency services—served in Tacoma and Seattle Washington.

Here’s what success looks like for me: the account is structured around tight, intent-driven keyword sets, responsive search ads that speak directly to urgent plumbing problems, and conversion tracking that ties every click to a phone call or booked job. Smart bidding, call extensions, location assets, and a solid negative-keyword list should keep the budget laser-focused on customers who are ready to book right now. The primary goal is per-call lead generation with urgency as a key priority.

Deliverables
• Campaign build (ad groups, keywords, ad copy, extensions)
• Conversion & call-tracking setup via Google Analytics/Tag Manager
• Weekly optimisation and performance report with clear next steps

Acceptance criteria
• All conversions track in real time inside both Google Ads and GA4
• Cost per lead and impression share benchmarks agreed before launch and met within 30 days

If you have proven results turning local searchers into paying service calls—especially in home services—let’s get started.