Kerala Malayalam and Eng Meta Lead Generation
Budget / Salary₹12,500–37,500
TypeFreelance project
LocationRemote
Posted1 hour ago
Project Title: Meta Ads Expert Needed for Freelancer Recruitment Campaign in Kerala (Malayalam Ads)
Project Description:
We are looking for an experienced Meta Ads (Facebook & Instagram) specialist to launch and manage a 30-day lead generation campaign for a service platform called "Quick Fix Global Connect". The goal is to recruit independent tradespeople (Plumbers, Electricians, AC Repair Techs, Cleaners, etc.) across all 14 districts of Kerala.
Key Responsibilities:
• Set up native Meta Lead Forms with fields for Name, Phone, District, and a text field for 6-digit postal PIN codes.
• Create and optimize Malayalam-language ad copy and creatives tailored to local professionals.
• Manage a daily net ad spend of ₹500–₹600 INR (Total monthly package budget is ₹15,000 INR).
• Provide weekly reports tracking spend, impressions, reach, total applications, and Cost Per Lead (Targeting 200-300 leads for the month).
• Filter out duplicate entries and optimize the targeting weekly based on which trades or PIN codes need more coverage.
Requirements:
• Proven track record with Meta Lead Generation Ads.
• Ability to write/understand fluent Malayalam for ad copywriting.
• Experience setting up custom data privacy and contact consent fields on Meta.
This is planned as a 3-month project (starting with a 1-month trial), adjusting targets each month to fill trade gaps. Please share examples of previous localized lead gen campaigns you have run in India.
Project Description:
We are looking for an experienced Meta Ads (Facebook & Instagram) specialist to launch and manage a 30-day lead generation campaign for a service platform called "Quick Fix Global Connect". The goal is to recruit independent tradespeople (Plumbers, Electricians, AC Repair Techs, Cleaners, etc.) across all 14 districts of Kerala.
Key Responsibilities:
• Set up native Meta Lead Forms with fields for Name, Phone, District, and a text field for 6-digit postal PIN codes.
• Create and optimize Malayalam-language ad copy and creatives tailored to local professionals.
• Manage a daily net ad spend of ₹500–₹600 INR (Total monthly package budget is ₹15,000 INR).
• Provide weekly reports tracking spend, impressions, reach, total applications, and Cost Per Lead (Targeting 200-300 leads for the month).
• Filter out duplicate entries and optimize the targeting weekly based on which trades or PIN codes need more coverage.
Requirements:
• Proven track record with Meta Lead Generation Ads.
• Ability to write/understand fluent Malayalam for ad copywriting.
• Experience setting up custom data privacy and contact consent fields on Meta.
This is planned as a 3-month project (starting with a 1-month trial), adjusting targets each month to fill trade gaps. Please share examples of previous localized lead gen campaigns you have run in India.
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