Instagram Video & Story Growth

Create, schedule, and optimise a steady stream of short-form videos and daily stories that expand my Instagram reach and steadily lift follower count.

Scope
– Translate my brand guidelines into eye-catching Reels (15–60 sec) and story sequences that feel native to the platform.
– Build a monthly content calendar that blends trend-based ideas with evergreen pieces.
– Write scroll-stopping captions, research smart hashtags, and post at peak times.
– Handle day-to-day page management: reply to comments and DMs, encourage UGC, and interact with niche accounts to boost visibility.
– Track performance in Instagram Insights and deliver concise weekly reports so we can refine content quickly.

Deliverables
• 12–16 Reels per month (MP4 + cover art)
• Daily story sets with stickers, polls, or links as appropriate
• Editable project files (Premiere Pro/CapCut/Canva, etc.)
• Monthly analytics summary with follower growth, reach, and engagement metrics

Acceptance Criteria
1. All content respects Instagram specs and brand colours/fonts.
2. Average monthly follower count rises compared with the previous month.
3. Turnaround time for feedback revisions: 48 hours or less.

Let me know your approach to concept development and any examples of high-performing Reels or stories you have produced.