Instagram Lead Generation Ads

I’m ready to launch a focused Instagram campaign aimed squarely at generating qualified leads from professionals aged 26-40. I already know the action I want them to take—tap “Sign up”—so every element of the campaign needs to steer viewers toward that outcome.

Here’s what I need help with:

• Audience-first ad creative that speaks to working professionals, both in static images and short-form video.
• Precise campaign setup in Meta Ads Manager, including the native lead form so prospects can submit their details without leaving Instagram.
• Ongoing optimisation—A/B testing visuals, copy and placements, monitoring CPM, CTR and cost-per-lead, and reporting insights back to me so we can scale what works.

If you have a track record of lowering CPL for similar audiences and can handle both creative production and performance management, let’s talk about timelines and next steps.