Instagram Ads for Indian Finance Site

I run a finance-focused website aimed at the Indian market and I’m ready to step up our reach through paid Instagram advertising. I need someone who can plan, build, and optimise conversion-oriented campaigns that consistently push qualified visitors to the site.

The work centres on Ads Manager: selecting the right campaign objective (website traffic), defining audiences that match our typical investor profile, crafting scroll-stopping creative, setting budgets and schedules, then monitoring performance so cost-per-click keeps trending down. If retargeting or look-alike audiences make sense, weave them in; if A/B tests can sharpen results, propose them early.

Because regulations, language nuances, and cultural cues matter in finance, I’m limiting this job to freelancers based in India. Familiarity with SEBI advertising norms is a plus.

When you apply, focus on your experience—particularly Instagram campaigns you’ve run for finance, fintech, or similarly regulated niches—and the tangible traffic lifts you achieved. Links, screenshots, or brief case notes are more helpful than a long proposal.

Deliverables on my side will be:
• A short campaign strategy outline for sign-off
• Ready-to-launch ad sets with copy and creative files
• Weekly performance snapshot (CPC, CTR, link clicks, spend) and optimisation notes

I can provide the website URL, past organic metrics, and brand guidelines as soon as we agree to start. Let’s move fast and get those clicks flowing.