Industry Expert KOL Profiling

via Freelancer ·

Budget / SalaryHourly project
TypeFreelance project
LocationRemote
Posted1 hour ago
I need a clear, well-structured profile of the key industry experts who influence purchasing decisions in my market so I can refine our overall marketing strategy. Your focus will be on gathering and validating each expert’s professional background: education, career path, notable projects, publications, company affiliations, and any speaking or advisory roles that demonstrate real authority in the space.

You may source data from publicly available materials such as LinkedIn, corporate sites, conference agendas, trade journals, patent databases, or reputable news outlets, then organise everything into a concise, easy-to-scan format (Google Sheets or Excel is fine; please include links for verification). If you have access to specialised tools like Crunchbase, Apollo, or Similarweb, feel free to use them—just note the source in the sheet.

Deliverables
• A spreadsheet with one row per KOL
• Columns covering: full name, current title & organisation, education/credentials, major milestones, key publications or talks, and source links
• A brief summary slide or document highlighting the top insights that will directly inform messaging, channel selection, and partnership opportunities

For now I only require the professional background, but if this goes smoothly we can extend the assignment to cover current achievements or networking connections in a follow-on phase.
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