High converting landing page & digital promotion for workshop in London
Budget / Salary$30–250
TypeFreelance project
LocationRemote
Posted1 hour ago
I need a premium, high-converting landing page and a short burst of digital promotion for my upcoming one-day workshop in London. The page’s sole purpose is to promote the event and turn visitors into paid attendees, so every design and copy choice should drive that outcome.
All creative assets must reflect precision and luxury positioning to attract high-performing professionals.
Core page requirements
• A fast-loading, highly responsive mobile-first build on WordPress.
• Clear, persuasive copy that highlights the value of the day, reinforced by a real-time countdown timer to build urgency
• A succinct workshop agenda section so prospects instantly see what they’ll learn
• A seamless registration flow securely connected to our payment processor and integrated with an automated email platform.
• Complete meta tags, open-graph images, and optimized on-page SEO so the page displays beautifully across social sharing platforms.
Digital Promotion & Campaign Burst
Drive traffic through two core channels, and provide complete creative and technical setup:
* Social Media Track (LinkedIn, Instagram, Facebook): You will deliver high-end campaign artwork that matches the landing page aesthetic (sophisticated corporate palette: navy, slate grey, charcoal) along with ad copy variations.
* Automated Email Track: You will write and set up the automated email drip sequence mapping out the full consumer journey: Initial Interest ➔ Urgency Reminders ➔ Registration Confirmation ➔ Pre-Participation Logistics ➔ Post-Event Follow-up.
* Strategic Launch Advisory: Clear, actionable advice on audience targeting parameters, scheduling, and custom lookalike sets so the campaign can be launched without guesswork.
Acceptance Criteria
1. Speed Baseline: The WordPress landing page must load in under 2 seconds on mobile devices, achieving a Google Lighthouse performance score of ≥ 90.
2. Cross-Platform Rendering: The countdown timer, booking widget, and agenda layout must render flawlessly on Chrome, Safari, and Edge across both desktop and mobile viewports.
3. Asset Delivery: All social media graphics, ad variants, and email copies must be delivered as clean, editable source files, accompanied by a simple launch sheet outlining recommended deployment dates, spend brackets, and key KPIs to monitor.
4. Timeline: This system must be fully built, tested, and ready to go live within 5 days of award.
All creative assets must reflect precision and luxury positioning to attract high-performing professionals.
Core page requirements
• A fast-loading, highly responsive mobile-first build on WordPress.
• Clear, persuasive copy that highlights the value of the day, reinforced by a real-time countdown timer to build urgency
• A succinct workshop agenda section so prospects instantly see what they’ll learn
• A seamless registration flow securely connected to our payment processor and integrated with an automated email platform.
• Complete meta tags, open-graph images, and optimized on-page SEO so the page displays beautifully across social sharing platforms.
Digital Promotion & Campaign Burst
Drive traffic through two core channels, and provide complete creative and technical setup:
* Social Media Track (LinkedIn, Instagram, Facebook): You will deliver high-end campaign artwork that matches the landing page aesthetic (sophisticated corporate palette: navy, slate grey, charcoal) along with ad copy variations.
* Automated Email Track: You will write and set up the automated email drip sequence mapping out the full consumer journey: Initial Interest ➔ Urgency Reminders ➔ Registration Confirmation ➔ Pre-Participation Logistics ➔ Post-Event Follow-up.
* Strategic Launch Advisory: Clear, actionable advice on audience targeting parameters, scheduling, and custom lookalike sets so the campaign can be launched without guesswork.
Acceptance Criteria
1. Speed Baseline: The WordPress landing page must load in under 2 seconds on mobile devices, achieving a Google Lighthouse performance score of ≥ 90.
2. Cross-Platform Rendering: The countdown timer, booking widget, and agenda layout must render flawlessly on Chrome, Safari, and Edge across both desktop and mobile viewports.
3. Asset Delivery: All social media graphics, ad variants, and email copies must be delivered as clean, editable source files, accompanied by a simple launch sheet outlining recommended deployment dates, spend brackets, and key KPIs to monitor.
4. Timeline: This system must be fully built, tested, and ready to go live within 5 days of award.
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