GTM Lead - Marketplace Growth

InstaSupply Inc. · via Himalayas ·

Budget / Salary$5–10
TypeFull-time job
LocationWorldwide
Posted1 hour ago
We’re a small business building software in the construction space. We’re hiring a GTM Lead to own how we get customers and grow revenue. This is a hands-on role - you’ll plan the work and you’ll do the work.
The most important thing for us: you’ve seen a business grow up close and you know what it actually takes. That means at least one of these is true:

You worked at a marketplace (a platform connecting buyers and sellers, customers and suppliers, or users and service providers) and helped it grow

Or you were one of the first marketing or growth people at a small startup - part of the founding or early team - and helped it get its first customers and revenue

What you’ll do

Build and run our go-to-market plan - who we target, what we say to them and which channels we use

Find, reach and sign up customers (contractors and businesses) and keep them coming back

Help bring partners and suppliers onto the platform

Test channels quickly - outbound, partnerships, communities, referrals, content, paid - and double down on what works

Do the outreach yourself: calls, emails, LinkedIn, WhatsApp and follow-ups

Set up simple tracking for leads, conversions, cost per customer and revenue

Share results with leadership every week and suggest what to do next

Must have

Marketplace experience, or experience as an early or founding marketing/growth team member at a startup

A track record of bringing in paying customers - with real numbers you can talk about

Hands-on outbound experience: cold calling, cold email, LinkedIn outreach

Comfortable with a CRM (HubSpot or similar), lead tools like Apollo, Google Sheets and Canva

Clear spoken and written English

Available during Eastern Time (EST) working hours

Nice to have

Experience growing both sides of a marketplace (buyers and suppliers)

B2B sales or business development experience

Background in construction, logistics, e-commerce or home services

Basic paid ads (Meta/Google) and simple landing pages

Not a fit if

You only do SEO, only run ads or only post on social media

You’ve only worked at large companies and have never been part of an early-stage business

How we work
Remote. Small team, quick decisions, and you’ll see the impact of your work directly. Full-time preferred, part-time considered for the right person.

To apply, send a short note on how you helped a marketplace or early-stage startup get its first customers. Real numbers matter more than a polished CV.
Originally posted on Himalayas
marketplace-growth-marketing marketplace-growth gtm-growth-marketing marketplace-growth-manager marketplace-lead gtm-growth-operations gtm-lead marketplace-marketing gtm-marketing growth
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