GTM / Growth Operator for AI App

We’re building a new mobile AI product that lets anyone create and share mini-apps simply by chatting with AI.

Think personal tools, trackers, planners, games, calculators, interactive utilities, and other small apps created without coding.

The product is built and we are now looking for a hands-on GTM / Growth Operator to help us go from early product → first active users → first paying customers.

This is not a strategy-only consulting role.

We need someone who can actually execute.

What You'll Own

Your job is to help us discover who wants this product, what they use it for, and how we repeatedly acquire those users.

You will:

- Identify and test our highest-potential initial user segments/use cases
- Recruit our first batches of real users in the U.S. and Canada
- Personally reach out to and onboard early adopters
- Find relevant Reddit, Discord, X, TikTok, creator and niche communities
- Run scrappy acquisition experiments
- Test messaging, positioning and landing-page concepts
- Develop organic/content distribution experiments
- Identify potential creators and micro-influencers for partnerships
- Talk to users and feed insights back into product decisions
- Measure activation, sharing, retention, and conversion
- Help determine which acquisition channel we should scale
- Help us convert our first users into paying customers
- Initial Goals

We want to work toward:

- Phase 1: First 50–100 genuinely active users
- Phase 2: Identify 1–2 repeatable acquisition channels
- Phase 3: First 100 paying customers
- Phase 4: Scale toward 10,000+ users/waitlist

We care much more about active users and learning than vanity signups.

Who We're Looking For

Ideally, you've previously worked on 0→1 growth for an early-stage consumer, prosumer, creator, AI, mobile, or SaaS startup.

You should be comfortable doing things manually before trying to scale them.

Examples:

Finding 30 potential users → DMing them → getting 10 into the product → watching what they do → changing the pitch → trying another community → measuring results.

We DON'T need someone whose main answer is:

- SEO
- Google Ads
- Facebook Ads
- "Increase brand awareness"
- Generic social media management
- Buying leads
- Creating a 50-page marketing strategy

Paid acquisition may come later. Right now we need someone who knows how to find product-market pull from zero.

Geography

Our initial target market is the United States and Canada, so you should be comfortable recruiting and marketing to North American users.

When Applying

Start your proposal with:

"0 TO 1 GTM"

Then answer these 4 questions:

1. You start Monday with our product and zero users. What exactly would you do during your first 14 days?

2. Give us 3 specific user segments you would test first for a product that lets people create mini-apps by chatting with AI. Why those three?

3. How would you personally acquire our first 50 active users without relying primarily on paid advertising? Be specific about channels and tactics.

4. Tell us about one product where you personally helped acquire the first users. What did YOU actually do and what were the results?

Please don't send a generic marketing proposal. We're specifically looking for someone with hands-on early-stage GTM experience.

Engagement

We'd like to begin with a paid 2–4 week trial project.

If we work well together and find traction, this can become an ongoing engagement as we work toward our first 100 paying customers and beyond.