GTM Growth Lead (ABM)

Forager is a fast-growing data-as-a-service platform providing high-accuracy people and company data to platforms and teams that rely on data to power GTM and recruiting workflows.
We’re building a repeatable, scalable outbound GTM engine targeting data-driven SaaS platforms (sales tech, recruiting tech, AI tools, and data platforms). This is a high-impact role working directly with the founder to design and execute that system from the ground up.
The Role
We’re hiring a GTM Growth Lead (ABM) to build and own our outbound pipeline engine.
This is not a traditional growth marketing role. The focus is:

outbound ABM

pipeline creation

system design

experimentation

sales enablement

You will define who we target, how we prioritize accounts, how we engage them, and how we build a repeatable, signal-driven GTM engine.
What You’ll Do

Build and maintain the TAM

Define ICP, segmentation, and targeting

Create an evergreen system to identify high-fit accounts

Develop account scoring (Tier 1 / Tier 2 / Tier 3)

Own the outbound motion

Design messaging and sequences (email + LinkedIn)

Work directly with SDR to improve reply rates and meeting conversion

Run weekly experiments (targeting, messaging, offers)

Build the GTM system

Connect TAM → CRM → outbound workflows

Ensure accounts and contacts are enriched and up to date

Define tracking for pipeline and engagement

Develop signal-driven outreach

Identify triggers (hiring, product launches, funding, etc.)

Build a system to prioritize accounts based on signals

Create playbooks and enable the team

Develop repeatable ABM playbooks (1:1 and scaled)

Build messaging templates and objection handling

Train SDRs and document processes for scale

Support deal execution

Help create assets (case studies, calculators, data samples)

Incorporate sales feedback into messaging and targeting

What Success Looks Like

Consistent Sales-Accepted Tier 1 / Tier 2 meetings held

Strong outbound conversion (reply rate → meeting rate)

A clear, repeatable outbound playbook

Measurable pipeline contribution from outbound
Important Note: This role is focused on outbound pipeline creation and ABM execution, not paid acquisition or traditional growth marketing.
Requirements

Proven experience building outbound / ABM pipeline

Track record of generating qualified meetings or pipeline

Strong understanding of ICP, targeting, and messaging

Hands-on operator (not just strategy)

Comfortable working in a fast-paced startup

Deep experience with Clay, Sales Nav, or sequencing tools

Experience with SaaS platforms (GTM, recruiting, data, AI)

Experience training SDRs and building playbooks

Benefits

Build the outbound GTM engine from scratch

Work directly with the founder

High ownership and visible impact on revenue

Opportunity to shape how the company scales

Originally posted on Himalayas