Google SEO Specialist Needed for Dating Website — Technical SEO, Organic Traffic & Growth

via Freelancer ·

Budget / Salary$250–750
TypeFreelance project
LocationRemote
Posted2 hours ago
We are looking for an experienced SEO specialist to improve the Google search visibility and organic traffic of our dating website.

URL: miyutalk.co.kr

Our goal is to build a sustainable SEO strategy that helps our website rank for relevant dating-related keywords, attract more qualified organic visitors, and increase user registrations and engagement.

We are looking for someone who understands both technical SEO and the specific challenges of optimizing a dating platform, including user-generated content, dynamic profile pages, location-based landing pages, duplicate URLs, and large numbers of indexable pages.

This project may begin with an SEO audit and strategy, followed by implementation and ongoing optimization for the right candidate.

1. Technical SEO Audit
- Audit website crawling, indexing, robots.txt, XML sitemaps, canonical tags, redirects, and HTTP status codes.
- Identify indexing issues, duplicate content, thin pages, and unnecessary URL variations.
- Evaluate Core Web Vitals, page speed, mobile usability, and JavaScript rendering where applicable.
- Review website architecture, internal linking, and crawl efficiency.
- Identify technical issues that may be limiting organic search performance.

2. Keyword Research and Competitor Analysis
- Conduct keyword research relevant to our dating website, target audience, and target markets.
- Identify high-potential keywords based on search intent, competition, and realistic ranking opportunities.
- Analyze competing dating websites and identify gaps in their keyword coverage and content strategy.
- Develop a keyword-to-page mapping plan to avoid keyword cannibalization and overlapping landing pages.
- Recommend priority keywords and pages for the initial optimization phase.

3. On-Page SEO Optimization
- Optimize page titles, meta descriptions, headings, URLs, image alt text, and internal links.
- Improve the structure and relevance of key landing pages.
- Recommend improvements to homepage, category pages, location pages, and other important public-facing pages.
- Review structured data and implement appropriate schema markup where relevant.
- Ensure that SEO changes support a good user experience rather than simply targeting search engines.

4. Dating Website-Specific SEO
- Develop an SEO strategy for public profile pages, search and filter pages, and location-based landing pages where applicable.
- Recommend which page types should be indexed, consolidated, canonicalized, or excluded from search.
- Address duplicate or low-value pages generated by user profiles, filters, and dynamic URLs.
- Recommend strategies for improving the quality and usefulness of publicly accessible content.
- Consider privacy and account security when optimizing user-generated pages.

5. Content Strategy and Link Building
- Develop a content plan targeting relevant dating, relationships, and audience-specific search queries.
- Identify content gaps and opportunities to create original, useful content.
- Recommend improvements to existing content and landing pages.
- Develop a sustainable strategy for earning relevant, high-quality backlinks.
- Avoid spammy link schemes, automated bulk backlinks, copied content, and other practices that could put the website at risk.

6. Analytics and Performance Reporting
- Review Google Search Console and Google Analytics data, if available.
- Establish baseline performance metrics and identify current SEO opportunities.
- Track organic clicks, impressions, keyword visibility, indexed pages, and relevant conversion events.
- Provide regular progress reports detailing completed work, findings, and next steps.

Expected Deliverables

1. A comprehensive SEO audit with prioritized issues and recommendations.
2. A keyword research spreadsheet and competitor analysis.
3. A technical SEO action plan with clear implementation priorities.
4. A page-level on-page optimization plan.
5. A content strategy and proposed link-building approach.
6. Implementation of agreed SEO fixes, where access and project scope permit.
7. A baseline performance report and ongoing progress reports.
8. A final summary of completed tasks, remaining issues, and recommended next steps.

Please distinguish between recommendations and changes you will personally implement.

Required Experience

- Proven experience improving organic search performance through Google SEO.
- Strong knowledge of technical SEO, crawling, indexing, canonicalization, and site architecture.
- Experience with Google Search Console, Google Analytics, and professional SEO tools.
- Demonstrated ability to conduct keyword research and competitor analysis.
- Experience working with dynamic websites, user-generated content, marketplaces, communities, or other large websites is a strong advantage.
- Ability to explain technical issues clearly and provide actionable solutions.
- A focus on sustainable, Google-compliant SEO practices.

When Applying, Please Include

1. Examples of websites you have worked on and the SEO improvements you achieved.
2. Relevant case studies showing organic traffic, search visibility, or conversion improvements.
3. Your experience with dating websites or other platforms with user-generated content.
4. The SEO tools you use and your proposed approach to this project.
5. An estimated timeline, budget, and breakdown of deliverables.
6. Any initial observations or questions about our website, if you have reviewed it.

Please provide evidence of your own work where possible. We value transparent reporting, practical recommendations, and measurable progress over unsupported ranking promises.

Project Structure

We are open to starting with a paid SEO audit and strategy phase. Depending on the findings and the candidate's expertise, the project may continue into technical implementation, content optimization, and ongoing SEO management.

Please propose a realistic plan based on the website's current condition and growth objectives.

We are looking for sustainable organic growth. Guaranteed Google rankings, automated mass backlink packages, and unexplained SEO techniques are not acceptable.
internet marketing seo link building marketing google analytics content strategy keyword research competitor analysis page speed optimization
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