Google Ads Audit for Sydney Mobile Personal Training

I’m looking for an experienced Google Ads specialist to review and improve the campaigns for my business, Evidence Based Motion.

We provide mobile personal training across Sydney, including the Inner West, North Shore, Sydney City and Eastern Suburbs. Our trainers come to clients and bring the equipment.

My main goal is to generate genuine client enquiries, not just clicks. The campaign has received limited enquiries, and I want to understand why and what needs fixing.

What I need help with:

* Audit my existing Google Ads campaign, including targeting, keywords, search terms, ad copy and landing pages.
* Check that Wix applications and genuine phone enquiries are tracked accurately, without counting duplicate or test submissions.
* Review competitors such as Fitness Inside Out and Gains Fitness, and recommend how we can compete.
* Explain how you would monitor spend and measure the cost per genuine enquiry.
* Provide a clear plan for improvements and ongoing monitoring.

The mobile campaign’s last verified budget was A$15 per day on average, with an A$8 maximum click bid. Please don’t increase either without my approval. The separate Balmain small-group campaign should remain paused.

I also have an agreed stop rule for the mobile campaign: review clicks and spend from the 5 November relaunch and pause it if it reaches 30 clicks or A$180 in spend without a qualified enquiry. Please explain how you would monitor this.

When replying, please include:

1. Your fixed price for an initial audit and recommended fixes.
2. Your separate price for ongoing management, if offered.
3. Examples of similar local service businesses you’ve helped.
4. What you would check first and how quickly you could start.
5. Whether any paid software or subscriptions would be required.

I’m looking for honest advice, clear communication and practical improvements. Please don’t promise guaranteed rankings or clients.