Full Social Ads & Content Management

I’m ready to hand over the day-to-day running of my Facebook, Instagram and TikTok so everything from content to paid campaigns is handled in one place.

What I need you to own
• Map out a monthly content calendar that mixes Reels/TikToks, regular feed posts and Stories tailored to each platform.
• Produce or source the creative, write captions and schedule the posts at optimal times.
• Build brand-new Meta Ads and TikTok Ads campaigns, including detailed audience targeting, custom retargeting sequences and clear conversion goals.
• Optimise creatives, placements and budgets throughout the month and explain the “why” behind any changes.
• Deliver a concise performance report every 30 days covering reach, engagement, CPA/ROAS and next-step recommendations.

Acceptance criteria
1. A live content calendar for the upcoming month is approved no later than the 25th of the current month.
2. At least three unique Reels/TikToks and eight static posts per platform go live each week, supported by daily Stories.
3. All paid campaigns launch with tracking pixels and events verified, plus a baseline benchmark documented in the first report.
4. Each monthly report is provided in PDF or Google Slides and includes data visualisations pulled directly from Ads Manager.

Tools you’re welcome to use include Meta Business Suite, TikTok Ads Manager, Later, Hootsuite, Canva or Adobe CC—whatever lets you hit the targets above efficiently.

If this scope fits your skill set, tell me how you’ll tackle creative production, ad funnel structure and reporting so we can get started right away.