Facebook Ad Campaign Marketing Expertise
Budget / SalaryHourly project
TypeFreelance project
LocationRemote
Posted1 hour ago
The project centres on driving targeted traffic and conversions for my business by means of Facebook advertising. I need full-cycle campaign support—from strategy and audience research through to creative set-up, daily optimisation, and performance reporting.
Key deliverables:
• Campaign blueprint outlining objectives, target audiences, budget splits, and KPIs
• Ad creatives (copy, imagery/video) prepared and uploaded inside Meta Ads Manager
• Pixel and event configuration to capture conversions accurately
• Ongoing optimisation of bids, placements, and creative based on data trends
• Weekly report summarising spend, reach, CPC, CPA, and actionable next steps
Familiarity with lookalike audiences, retargeting funnels, and A/B testing inside Meta Ads Manager is essential. While Facebook is the immediate priority, insight into expanding profitable wins later to Instagram or LinkedIn is welcome. Clear, data-driven decision making and concise communication will mark project success.
Key deliverables:
• Campaign blueprint outlining objectives, target audiences, budget splits, and KPIs
• Ad creatives (copy, imagery/video) prepared and uploaded inside Meta Ads Manager
• Pixel and event configuration to capture conversions accurately
• Ongoing optimisation of bids, placements, and creative based on data trends
• Weekly report summarising spend, reach, CPC, CPA, and actionable next steps
Familiarity with lookalike audiences, retargeting funnels, and A/B testing inside Meta Ads Manager is essential. While Facebook is the immediate priority, insight into expanding profitable wins later to Instagram or LinkedIn is welcome. Clear, data-driven decision making and concise communication will mark project success.
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