Excel Marketing Data Analysis

I have a dataset that needs to be explored in Excel to uncover clear, actionable marketing insights. Your task is to clean the data, build the right pivot tables or Power Query steps, and present trends, segments, and key performance indicators in easy-to-read charts and summaries.

What I expect
• A tidy, well-documented workbook with formulas or macros that I can reuse.
• Dashboards or pivot charts highlighting customer segments, campaign performance, and any anomalies worth noting.
• A short written summary (one page is fine) explaining the findings and suggested next steps.

To help me choose quickly, please attach examples of previous work where you performed similar Excel-based marketing analysis. Screenshots or a brief description of the outcome are enough; no sensitive data required.

I’m ready to supply the raw file as soon as we agree on scope, and I’m available to answer questions or clarify objectives along the way.