EVORA: Complete Brand Identity & Packaging Design

Brand Identity & Premium Packaging Design for EVORA

We are looking for an experienced Brand Identity & Packaging Designer to build the complete visual identity for a new premium home-care brand called EVORA.

About EVORA

EVORA is a modern home-care brand focused on making everyday household cleaning and utility products feel beautiful, premium, simple and desirable.

The idea is to move away from the typical “cleaning product” look and create a brand that people genuinely enjoy having visible in their homes.

Our initial/future product range may include:

* Garbage bags
* Microfiber cleaning cloths
* Sponges & scrubbers
* Magic cleaning erasers
* Wipers
* Aluminium foil
* Tissues
* Limescale/tap cleaners
* Other everyday home-care essentials

Brand Direction

We want EVORA to feel:

Premium • Modern • Fresh • Clean • Approachable • Sophisticated

The packaging should be strong enough that the product can be kept openly in a kitchen, bathroom, utility area or living space without looking like a conventional cleaning product.

Think of EVORA as a lifestyle brand for everyday home care, rather than a commodity cleaning brand.

What We Need

We are looking for someone who can develop the complete design system, including:

1. Brand Identity

* Logo
* Logo variations
* Typography
* Colour palette
* Brand visual language
* Graphic elements/patterns
* Iconography
* Brand guidelines

2. Mascot / Brand Character
We are interested in developing a distinctive EVORA mascot/character that can become a recognizable part of the brand.

The mascot should feel:

* Modern
* Friendly
* Premium
* Memorable
* Suitable for packaging and digital communication

It should NOT look childish or like a generic cartoon cleaning mascot.

3. Packaging System

We need packaging designed across multiple product categories while maintaining one strong EVORA identity.

Initial packaging may include:

* Garbage bag packaging
* Microfiber cloth packaging
* Sponge/scrubber packaging
* Cleaning accessories
* Other household utility products

The important part is creating a scalable packaging architecture where different products look like they belong to the same family.

Important

We are not looking for isolated packaging designs.

We want a designer who can think about the entire EVORA brand system and establish a visual language that can scale across dozens of SKUs.

The packaging should look premium both:

* Individually
* As a complete EVORA product collection

Deliverables

* Complete logo/identity system
* Brand colour & typography system
* Brand guidelines
* Mascot/character development
* Packaging design system
* Initial packaging designs for selected SKUs
* Print-ready artwork
* Editable source files
* Mockups/presentation visuals

Ideal Designer

You should have strong experience in:

* FMCG / D2C branding
* Consumer product packaging
* Premium/minimal branding
* Brand systems
* Character/mascot development
* Packaging architecture

Packaging portfolio is highly preferred.

Please share relevant examples of your previous brand identity + packaging projects, especially FMCG, home-care, lifestyle or consumer brands.

We are looking for someone who can potentially work with us on multiple future SKUs and product launches, not just one project.

Budget

Please submit your complete project quotation along with your portfolio.

We value quality, strategic thinking and execution over the lowest bid.

Please do not apply with only generic logo-design samples. We specifically want to see strong branding and packaging work.