Employee and Member Benefits Lead-Gen Cold Calling

I’m expanding our solution into the Benefit Brokerage market and need a confident cold-calling specialist. Your mission is straightforward: identify the right decision-makers at benefit brokerages for new product acquisitions into their benefit package portfolio, and introduce our offering, and secure a commitment for the next step with our sales team.

You’ll work from a contact list I’ll provide, provide data and recommendations for changes to the script based on your results and consumer feedback and log every interaction in our CRM for full visibility. I’m measuring success by the number of prospects who agree to a discovery call or product demo compared to the number of dials made.

Deliverables
• Script outline and any recommended tweaks
• Daily call logs entered in our Monday CRM.
• Weekly summary of conversations, objections, and booked appointments (qualified leads)
• Final report detailing total calls, connects, and conversions

If you have a track record of lead generation within Employee and Member Benefits and the consumer being Benefit Brokerages and can handle objection-rich conversations with hospitable and genuine intent to provide the prospect with the information they request to ensure service offering value is understood and peace-of-mind is provided to support interest in scheduling a virtual meeting for more information.