Elegant Logo for Retail Store

I’m ready to brand my retail store, which specialises in sarees, dress materials, silver jewellery and fashion accessories, with a logo/identity that instantly conveys tradition and grace. The look I’m after is unmistakably traditional and elegant, and the heart of the design should be my store’s name rendered in a beautifully flowing, graceful font.

I’d like the typography to carry the identity. I'm open to creative inputs / ideas.

Deliverables I need:
• Logo + Brand kit
• 3 initial concepts
• Upto 5 revisions on chosen concept
• Final logo in all versions (color, B & W, icon, horizontal & vertical)
• Also need alternative colors for final logo
• All source files - Adobe Illustrator, PDF, SVG, EPS, JPG formats and in high-resolution PNG.
• Color palette, fonts, size, usage guidelines
• Need a clothing tag, business card, letter head design, one social media post in Square for Instagram & 1 cover page design
• References of brand identity across commonly used media

Once we agree on the initial concept, I’d like to see at least two refined iterations before finalising. Let’s create something that feels at home on luxurious fabric tags as well as digital banners.