Education Site 30-Day Growth

I’d like a clear, actionable 30-day calendar that spells out exactly how my education site should grow, day by day, and a simple way to measure what is working.

Here’s what I need from you:

• A one-page overview that states the growth goal and the main levers we’ll pull over the month.
• A daily action plan (30 entries) detailing the specific activity for each day, the channel it lives on (on-site, email, social, partnerships, etc.), and the KPI that will tell me if that activity moved the needle.
• A lightweight tracking dashboard or spreadsheet I can maintain myself—Google Sheets is fine—pre-loaded with the metrics, formulas, and visual cues so I can see trends at a glance.
• A short “how to read the data” note so I understand what to do when numbers rise or fall.

Keep the tactics realistic for an education audience and assume I have a small in-house content team plus basic tools like Google Analytics, Search Console, and Mailchimp. If you recommend additional tools, list the free tier first. The plan should be simple enough for us to execute without an agency, yet rigorous enough that growth (traffic, engagement, opt-ins) can be clearly attributed to each day’s work.

When you deliver, I’ll review the calendar, plug the sheet into our existing reporting, and let you know if any tweaks are needed.