Ecommerce Store, Branding & Social Content Design – Webapp Launch

Digital Product Store Setup, Brand Identity & Social Content Design for New Webapp

Budget: $10.00 – $30.00 USD
Category: E-commerce / Branding / Graphic Design

Project Overview:

I'm looking for a skilled freelancer to help set up a digital product/course store, build out core brand identity assets, and design supporting materials for TikTok/Instagram content as part of a new webapp launch. The webapp is a creativity and entertainment platform (including a graphic design marketplace, interest-based chatrooms, and gaming features), and this project covers the e-commerce, branding, and social content design side of the launch.

Scope of Work:

1. Digital E-commerce Store Setup
Set up a digital product/course store (platform to be discussed — e.g., Gumroad, Shopify, Podia, or similar) for selling digital courses and downloadable products
Configure product listings, pricing tiers, and checkout flow
Ensure payment processing works smoothly for both Indian and international customers
Basic store branding applied (banners, logo placement, color scheme) using assets provided

2. Brand Identity Design
Develop core brand identity assets: logo refinement/variations, color palette, typography guide
Create a simple brand style guide for consistent use across the webapp, store, and social channels
Design templates for store banners, product covers, and promotional graphics

3. TikTok/Instagram Content Design Support
Design reusable content templates (post covers, story frames, reel intro/outro cards) aligned with brand identity
Provide a short content style guide (fonts, colors, layout structure) so content stays consistent across posts
Note: raw content creation/filming is handled separately — this scope covers the visual templates and design framework only

Deliverables:
Fully configured, live digital product store ready to accept payments
Brand style guide (logo usage, colors, fonts, tone)
Set of reusable design templates (store assets, product covers, promo banners, TikTok/Instagram templates)

Acceptance Criteria:
Store is live, publicly accessible, and can process a successful test transaction
Brand guide is clear, professional, and easy to apply across future content
All templates are editable and provided in source file format (e.g., Canva, Figma, or PSD)

Notes:
This is a limited-budget project — please bid accordingly
Some visual assets may already be available and will be shared at project start
Additional context and growth plans will be shared once the collaboration begins