E-commerce Site for Custom Wheels

I need a full-featured online store for my custom wheel and suspension business. The site’s single, overriding purpose is to sell products directly to customers, so every design and development choice must drive a seamless buying experience.

Core requirements
• Product pages must carry detailed descriptions, specs, and high-resolution images so shoppers can understand offsets, finishes, and compatible suspension options before they add anything to the cart.
• A smooth, reliable shopping-cart flow is essential—from “Add to cart” through order confirmation. Please integrate a secure payment gateway of your choice, but build in enough flexibility for me to switch processors later if rates change.
• The catalogue will launch with roughly 60 SKUs (wheels, coilovers, lift kits), but the CMS should let me scale well into the hundreds without performance loss.
• Responsive layout is non-negotiable; most of my traffic comes from mobile enthusiasts scrolling forums.
• SEO-friendly URLs and schema markup for products will help us surface in “wheel size” and “suspension kit” searches.
• I’ll supply branding assets and initial product data; you handle setup, theme customization or from-scratch design, and all technical configuration.

Preferred stack
I’m agnostic—Shopify, WooCommerce, or another mainstream platform is fine—so recommend the one that balances long-term cost and ease of adding new product variations (bolt patterns, diameters, finishes).

Deliverables
1. Fully deployed, SSL-secured storefront on the agreed platform
2. Custom theme or branded design matching supplied style guide
3. Product database imported and verified (60 SKUs)
4. Tested shopping-cart and payment workflow (test and live modes)
5. Brief hand-off guide or video walkthrough so I can add products and run promotions myself

Acceptance criteria
• A first-time visitor can land on a product page, place an item in the cart, pay, and receive an on-screen order confirmation without encountering a bug or confusing step.
• Google’s PageSpeed Insights scores 85+ on mobile for the home page and a sample product page.
• All core web vitals pass and no console errors appear during checkout.

Timeline is flexible within reason, but I’d like to see a working prototype two weeks after kickoff and go live within a month. Let me know your proposed platform, past e-commerce examples, and any clarifying questions.