Dynamics CRM Specialist for Marketing Automation

Microsoft Dynamics CRM Specialist – Lead Nurturing & Marketing Workflow Setup

Job Description

We are looking for an experienced Microsoft Dynamics CRM specialist to assist with the setup of automated lead nurturing and digital marketing workflows for a client.

The objective is to integrate incoming digital marketing campaign leads into Dynamics, create an effective nurturing journey, and ensure high-intent prospects are identified and passed to the appropriate owners.

The scope will include:

1. Integrating digital marketing campaign leads into Microsoft Dynamics CRM
2. Setting up automated lead nurturing workflows
3. Mapping lead journeys and lifecycle stages
4. Tracking prospective leads through the CRM
5. Routing qualified or high-intent prospects to relevant owners
6. Testing workflow logic and lead handover processes
7. Providing basic documentation or handover notes upon completion

Platform: Microsoft Dynamics CRM / Dynamics 365

Skills Required

We are looking for someone with proven experience in:

Microsoft Dynamics 365 CRM
CRM workflow and automation setup
Lead nurturing and lead lifecycle management
Digital marketing integrations
CRM data mapping
Marketing and sales automation
Troubleshooting and testing CRM workflows