Drive European Sales with Meta Ads

Launch and optimise a Meta Ads campaign aimed at turning European browsers into paying customers for my line of physical products. I need end-to-end support: from researching the right audiences across key EU markets, to designing scroll-stopping creatives, to refining bids and placements until we hit profitable ROAS.

The objective is direct sales—brand lift and lead capture are secondary. Please build the campaign inside Ads Manager (Facebook & Instagram), install and verify all tracking pixels, and keep me updated with clear, weekly performance reports that highlight spend, conversions, CPA and ROAS.

Deliverables
• Full campaign setup and launch inside Meta Ads Manager
• Creative assets (static, video or carousel) sized correctly for feeds, Stories and Reels
• Conversion tracking integration and event testing
• Ongoing optimisation for at least the first 30 days, with data-driven adjustments to copy, targeting and budget
• Weekly summary report in Google Sheets or similar

Success looks like sustained sales growth in Europe at or below my current target CPA, with scalable settings that let me expand into other regions later.