Digital Marketing Specialist - Email, Paid Media & Lead Generation | Remote

Digital Marketing Specialist – Email, Paid Media & Lead Generation | Remote
Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours
About the Role
At Pavago, one of our clients is hiring a Digital Marketing Specialist to execute multi-channel campaigns that generate leads, improve conversions, and drive measurable business growth.
This is a hands-on role spanning email marketing, paid advertising, social media, landing pages, marketing automation, and analytics. You’ll work closely with sales to improve lead quality and campaign performance.
What You’ll Do

Plan, launch, and optimize digital marketing campaigns

Manage email marketing and lead-nurture campaigns

Support paid search and paid social campaigns

Create and optimize landing pages and campaign assets

Coordinate content across social media channels

Maintain marketing automation workflows

Monitor website traffic, leads, and conversion performance

Analyze campaign results and recommend improvements

Collaborate with sales to improve lead quality and conversion

Test messaging, campaigns, and funnels to improve performance

Requirements

2+ years of digital marketing experience

Hands-on experience with:

Email marketing

Social media

Paid advertising

Digital analytics

Familiarity with Google Analytics and marketing automation tools

Strong understanding of lead generation and conversion funnels

Strong analytical and copywriting skills

Comfortable tracking campaign performance and making data-driven improvements

Ability to execute independently in a remote environment

Strong written and verbal English communication

What Success Looks Like

Consistent growth in qualified leads

Improved campaign and landing-page conversion rates

Strong email and nurture campaign performance

Efficient paid media execution

Reliable marketing automation workflows

Better lead quality and sales conversion

Interview Process

Initial Screening Call

Spark Hire Video Interview

Recruiter Interview

Client Interview

Offer & Onboarding

Apply Now
If you’re a hands-on digital marketer who understands email, paid media, social, automation, analytics, and lead generation, apply now to help build campaigns that turn marketing activity into measurable growth.
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Originally posted on Himalayas