Digital Marketing Boost for WaterOnWheel

# Digital Marketing Freelancer – WaterOnWheel

We are looking for an experienced **Digital Marketing Freelancer** to help us launch and grow **WaterOnWheel**, a packed drinking water delivery service supported by a dedicated mobile application.

### About WaterOnWheel

WaterOnWheel provides reliable and convenient packed drinking water delivery to residential and commercial customers.

We offer different types and packaging sizes of drinking water, including bottles, jars and dispensers, to meet individual, household and corporate requirements.

Our goal is to make clean and safe drinking water easily accessible through convenient, scheduled daily delivery.

### About the WaterOnWheel Mobile App

WaterOnWheel is a mobile application designed to simplify daily packed drinking water delivery and business operations.

Key features include:

* Customer management
* Area management
* Product management
* Daily delivery/entry management
* Daily entry history
* Billing
* Payment management
* Customer records
* Delivery management
* Business operations management
* And more

### What We Are Looking For

We are looking for a **results-driven Digital Marketing Freelancer** who can help us acquire customers and build awareness for WaterOnWheel.

The freelancer should have experience in **local business marketing, lead generation, Google Ads, Meta Ads, social media marketing and app promotion**.

### Responsibilities

* Develop a digital marketing strategy for WaterOnWheel
* Identify and target residential customers in our operating areas
* Generate B2B leads from offices, restaurants, hotels, shops, schools and other commercial customers
* Manage Google Ads campaigns
* Manage Facebook and Instagram advertising campaigns
* Improve local SEO and Google Business Profile visibility
* Develop social media content strategy
* Create/coordinate posts, reels and promotional campaigns
* Promote the WaterOnWheel mobile application
* Increase app registrations and customer orders
* Develop WhatsApp/phone lead-generation campaigns
* Set up and monitor conversion tracking
* Analyze campaign performance and optimize advertising spend
* Provide regular performance reports

### Key Performance Indicators

We are interested in measurable business results, including:

* Qualified leads
* New customers
* First orders
* Repeat orders
* App registrations
* Cost per lead
* Cost per customer acquisition
* Customer conversion rate
* B2B enquiries
* Advertising ROI

### Ideal Candidate

The ideal freelancer should have:

* Proven experience in digital marketing
* Experience with Google Ads
* Experience with Meta/Facebook/Instagram Ads
* Local SEO experience
* Lead generation experience
* Experience promoting mobile apps is a strong advantage
* Experience with local delivery/service businesses is preferred
* Strong understanding of conversion tracking and analytics
* Ability to create and execute a marketing strategy independently
* Ability to provide transparent reporting

### Important

Please share examples of **previous campaigns where you generated actual leads/customers**, preferably for local businesses, delivery businesses, FMCG, water delivery, food delivery, subscription businesses or similar services.

When applying, please provide:

1. Your previous relevant experience
2. Examples/case studies of successful campaigns
3. Proposed marketing strategy for WaterOnWheel
4. Recommended monthly advertising budget
5. Your freelancer/agency fee
6. Expected KPIs for the first 30, 60 and 90 days
7. Platforms you recommend using
8. Whether you can manage Google Ads, Meta Ads, SEO and app marketing
9. How you will track leads and actual orders
10. Your availability and expected engagement model

We are looking for a **long-term marketing partner based on measurable results**, not simply social media posting.