Coliving Lead-Gen Digital Marketing

I’m gearing up a results-driven digital marketing push for my co-living brand and need expert help turning clicks into qualified tenant leads. The entire effort is centred on lead generation, so every tactic, message, and landing page must be built to capture enquiries and move prospects through the funnel.

Here’s what the engagement looks like:

• Strategy & funnel design: refine audience personas, map the customer journey for renters, and outline a paid-traffic plan that blends intent-based Google Ads with high-impact social campaigns on platforms such as Instagram and Facebook.
• Campaign build-out: create ad groups, craft copy, design scroll-stopping creatives, and configure conversion-tracking pixels so we can see which keywords and audiences convert.
• Ongoing optimisation: monitor CPC, CTR, and CPL daily, A/B-test headlines and visuals, adjust bids and budgets, and retarget website visitors to keep the pipeline full.
• Reporting: supply a concise weekly dashboard that shows spend, impressions, clicks, leads, and recommended next steps so I can judge ROI at a glance.

Success will be measured purely on the number and cost of verified leads generated, not vanity metrics. If we can keep cost-per-lead under agreed benchmarks while scaling volume, the project will be considered a win and extended long-term.

All ad accounts, assets, and data stay inside my existing Google Ads and Meta Business Suite containers; you will get manager access on day one.