Casual Social Media Content Manager

I need an imaginative social-media partner to take day-to-day ownership of Foster Influence’s online presence. Instagram and TikTok are where most of our audience lives, so your time will revolve around planning, creating, and scheduling scroll-stopping posts for those two channels, while still keeping Facebook and LinkedIn active enough to stay on brand.

Posts are the main format I want pushed out, yet I still expect you to mix in stories and the occasional short-form reel when it strengthens the message. The voice is casual and engaging—think friendly advice from someone the audience already follows.

You’ll work inside Canva for graphics and CapCut (or a comparable editor you like) for quick cuts, captions, and trending audio. From there, you’ll upload, write captions, add hashtags, respond to comments, and track basic performance so we know what resonates with our community and where we can refine.

Deliverables each week:
• A content calendar outlining post topics, draft copy, and visuals
• Scheduled posts uploaded to Instagram and TikTok (with Facebook/LinkedIn cross-posting as needed)
• A short “pulse” report summarizing reach, engagement, and next-step tweaks

If you’ve previously grown an account through consistently casual, people-first storytelling, I’d love to see examples and talk about how you can do the same for Foster Influence.