Brand Identity Designer for Sports Club

via Freelancer ·

Budget / Salary$30–250
TypeFreelance project
LocationRemote
Posted2 hours ago
(( Graphic designer )) for a brand identity

We are looking for an experienced Freelance Brand Identity Designer to collaborate with us on an exciting sports branding project for a Saudi football club.

We’re looking for someone who can take a strong strategic concept and translate it into a distinctive, professional and memorable visual identity.

This is not just a logo design project — we are looking for a designer capable of developing a complete and cohesive brand identity system.



THE PROJECT

DELIVERABLES

LOGO & BRAND MARK

* Primary logo
* Secondary logo / alternative mark
* Standalone brand mark / symbol
* Arabic & English versions
* Monogram / icon where appropriate
* Different logo lockups and applications

VISUAL IDENTITY

* Primary & secondary color palette
* Typography system
* Supporting graphic elements
* Custom pattern
* Iconography direction
* Visual language
* Brand assets

SPORTS APPLICATIONS

The identity should be demonstrated across relevant sports applications, such as:

* Football jersey
* Training wear
* Sports merchandise
* Stadium branding
* Flags / banners
* Other fan-facing applications

DIGITAL APPLICATIONS

Examples of how the identity can work across:

* Social media
* Matchday graphics
* Player announcements
* Starting XI
* Match results
* Digital campaigns

BRAND GUIDELINES

A concise brand guideline covering the visual identity and how the assets should be used consistently.



WHAT WE’RE LOOKING FOR

We are looking for a designer who:

* Has strong brand identity & logo design experience
* Understands sports branding
* Can develop a concept from strategy, not aesthetics alone
* Has excellent typography and composition skills
* Can create a cohesive visual system, not just a logo
* Understands how identities need to work on jerseys, merchandise, stadiums and digital platforms
* Can clearly explain the concept and meaning behind their work
* Can provide professional, editable/vector files
* Has excellent attention to detail
* can write read and speak Arabic
Sports branding experience is a strong advantage.

DEADLINE for project submissions.

(( 9 September 2026))

Please apply only if you are available to commit to the timeline.
graphic design logo design photoshop branding typography icon design digital design pattern design
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