Boost Restaurant Customer Base

I want to energise my restaurant’s growth by drawing in new diners through a well-planned digital push focused on social media. My priority is to see more first-time guests walking through the door and turning into regulars.

Here is what I need from you. First, shape a clear social-media strategy that fits a neighbourhood eatery: define the platforms, tone, visual style, posting rhythm and an ad spend that makes sense for an independent restaurant. Next, create and schedule engaging content—short-form videos, mouth-watering photography, chef spotlights, limited-time offers—then launch targeted ads to the people most likely to visit. Finally, track performance and refine the approach so reach and engagement steadily convert into actual foot traffic.

Deliverables
• One-month cross-platform content calendar with copy, creative guidelines and proposed posting times
• Three ad sets (awareness, offer-driven, retargeting) fully built and ready to run
• Weekly performance report outlining reach, engagement, clicks, conversions and actionable tweaks

I’m open to expand