Belgian Drinks Market Strategy Report

I need a native Belgian professional who knows the local drinks scene inside out. For an upcoming food-and-beverage trade exhibition I want a concise yet insight-rich report that lets my team walk onto the show floor already armed with facts, figures and a clear communication plan.

Scope
• Drinks and beverages in priority– only other food segments at scope is candy.
• The core of the study is a competitor deep-dive: market share, positioning, recent launches, pricing corridors, channel presence and any white-space you spot.
• Surround that with up-to-date trend signals (consumer behaviour, flavour and packaging cues, sustainability claims) to frame your findings.
• Finish with a high-level messaging roadmap: what we should highlight, avoid, and how to tailor our story for Belgian buyers and media.

I expect a well-structured document (Word or PowerPoint) supported by hard data pulled from recognised sources such as Nielsen, Euromonitor, StatBel, Mintel or your own proprietary datasets, plus any on-the-ground insight you can gather.

To be considered
Please attach a detailed project proposal outlining your approach, timeline and data sources. No need to send past portfolios; I’ll judge mainly on the relevance and robustness of your proposed method.

Confidentiality
Company specifics come after we sign an NDA.

Important: Belgian citizens only. A full command of local legislation, language nuances and market quirks is essential for this job.