B2C Lead Generation Campaign

I’m ready to scale my consumer outreach and need a partner who can turn social buzz and valuable content into qualified leads. The focus is purely B2C, so everything you create should speak directly to end-users rather than corporate buyers.

Here’s what success looks like for me:
• A clear content calendar packed with platform-specific posts, short-form videos, and blog pieces that naturally funnel readers toward an opt-in or purchase page.
• Paid and organic social media tactics on channels like Instagram, Facebook, TikTok, or any others you can justify with data.
• A lead-capture workflow (landing pages, forms, basic nurturing emails if needed) that tags, scores, and stores every contact so I can track ROI in my CRM.
• Weekly performance snapshots highlighting reach, engagement, and—most importantly—new leads generated.

I’ll provide brand guidelines, audience personas, and current analytics; you bring the strategy, creative assets, ad setup, and ongoing optimisation. If additional tools or automations are required, flag them early so we can integrate smoothly.

Deliverables are considered complete once the agreed lead target is hit for two consecutive weeks and the reporting dashboard clearly shows source, cost per lead, and conversion rate.