B2B Sales Promo Video Creation

I’m launching a new service under my SMMA and need a punchy promo video whose single objective is to increase sales from B2B clients. Every second should nudge decision-makers toward booking a call, so the messaging has to be sharp, benefit-centric, and unmistakably action-oriented.

The video will live on social media—mainly LinkedIn, Instagram, and paid placements—so it must grab attention in the first three seconds, stay under 60 seconds, and be delivered in both square and vertical formats without losing visual impact or clarity.

I’ll supply brand guidelines, logos, colour codes, a rough value-prop outline, testimonials, and a few stats. You take it from there, handling everything from script refinement to the final export:

• Scriptwriting or polish, laser-focused on conversion
• Storyboard and motion graphics using Adobe Premiere / After Effects (or equivalent)
• Professional voice-over and licensed background music suited to a B2B audience
• Two aspect ratios: 1:1 and 9:16, 1080p MP4
• One revision round after the first cut

Acceptance criteria: the finished clip clearly states the pain point, shows the transformation, ends with a compelling CTA, and arrives fully ready to upload to social media.

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