B2B Outreach & Lead Qualification (Appointment Setting) for Notebooks & Paper Stationery Exporter

We are Paperforce India LLP, a manufacturer and exporter of notebooks and paper stationery based in Palghar, Maharashtra, India (ISO 9001:2015 certified factory). We need an experienced B2B outreach specialist to find prospective buyers abroad, start conversations with them, and hand over only the interested ones to us.

PRODUCTS
Exercise books, notebooks, sketch/scribble pads, journals and other paper stationery.

WHO TO CONTACT
- Importers and distributors of stationery / school supplies
- Wholesalers and retail chains (stationery, school/office supply, bookstores, gift stores)
- Private label and promotional product companies
- Sales agencies and sourcing agents who represent manufacturers to retailers

TARGET MARKETS
USA, UK, Canada, Middle East & Africa

YOUR RESPONSIBILITIES
1. Build and verify a target list of companies and the right decision makers (Purchasing / Buying Manager, Category Manager, Sourcing Head, Owner).
2. Run outreach by LinkedIn and email, with follow-ups (a 4 to 5 touch sequence over 3 to 4 weeks). We will give you approved message templates, our catalogue and company profile. You may suggest improvements, but we approve changes before use.
3. Handle replies professionally, answer basic questions about our products, and move interested prospects toward a call or a quote request.
4. Qualify each interested prospect before handing over (see definition below).
5. Hand over qualified leads to us immediately, with the full conversation history.
6. Keep a shared tracker (Google Sheet or CRM) updated daily with outreach, replies and status.

WHAT COUNTS AS A QUALIFIED LEAD
A prospect who has replied positively AND confirmed at least 3 of these:
- They buy or are open to buying notebooks / stationery from India
- They are the decision maker or can connect us to one
- They have given a product interest (type, approximate quantity or target price)
- They agreed to a call, a sample, or a quotation request
Replies like "send catalogue" alone are logged as warm replies, not qualified leads.

HANDOVER PROCESS
Share the lead in the tracker with: company, contact, country, what they need, date, full email/LinkedIn thread, and your recommended next step. We take over all further talks, pricing, samples and negotiation.

STRICT RULES
- Do not quote prices, give delivery dates, or promise samples or discounts. Pass those questions to us.
- Do not make claims about Paperforce beyond our approved profile and catalogue.
- Follow anti-spam and data laws (CAN-SPAM, GDPR) including honest subject lines, an easy opt-out, and removing anyone who says no.
- Do not reuse our leads, contacts or materials for any other client. All lead data and conversations belong to Paperforce.
- Keep all information confidential.

ACCOUNTS AND TOOLS
[Choose one: (a) we create a dedicated email address and LinkedIn access for you and you work inside those, or (b) you use your own tools and send us everything.] Please tell us which tools you use (e.g. Sales Navigator, Apollo, Lemlist, Instantly) and how you protect email deliverability.

MUST HAVE
- Proven B2B outbound or appointment-setting experience for exporters or manufacturers
- Excellent written English and professional communication
- Experience with LinkedIn Sales Navigator and email outreach tools
- Understanding of buyer psychology in wholesale, import or retail purchasing

FOR YOUR PROPOSAL, PLEASE SEND
1. Examples or results from similar work (anonymised is fine)
2. Your outreach process, tools, and how many prospects you can contact per week
3. Your expected reply and qualified-lead rates, and what you need from us
4. Your pricing: a monthly fee and a per-qualified-lead fee

TRIAL
We will start with a paid 2-week trial on one or two target countries. If results are good, we will continue and expand to more markets.

Please begin your proposal with the word "Stationery" so we know you read this brief.