B2B Meta Ads Video Creation

I need a versatile video creator who can turn our B2B platform’s value proposition into scroll-stopping Meta ads for the Indian market. The plan is to release a steady stream of short, mixed-media spots that blend crisp screen-captures, motion-graphic call-outs, and real-world testimonial footage.

Scope of work
• Shape clear, conversion-focused concepts for two core formats: product demo walk-throughs and customer testimonial stories.
• Script, storyboard, and source or direct any live-action elements, then weave them together with animated overlays using tools such as Premiere Pro, After Effects, or similar.
• Deliver platform-optimised cuts (15 s, 30 s, 45 s) in 1:1, 4:5 and 9:16 ratios, ready for Facebook, Instagram, and Reels placement, with accompanying captions and thumbnail frames.
• Provide editable project files for any future tweaks.

Acceptance criteria
1. Each ad must communicate the product benefit in the first three seconds and end with a clear CTA.
2. Audio, typography and colour palette must align with our existing brand guide (sent on award).
3. Final files pass Meta’s ad manager checks for file size, length, safe-zone, and text-to-image ratio.

To pitch, share links to past work that prove you can combine live-action and motion graphics for direct-response social campaigns. If your reel shows strong storytelling and sharp pacing, let’s talk timelines and the first batch of concepts.