AI SEO & B2B Lead Generation

I want to combine today’s best AI-powered SEO practices with precision-targeted email marketing so my site consistently brings in qualified enquiries from businesses that need ongoing services—not casual browsers or one-off buyers.

Scope of work
• Use AI tools (ChatGPT, SurferSEO, SEMrush, Ahrefs—or your own proven stack) to audit the current site, surface the keywords and content gaps that decision-makers search when they are actively evaluating long-term providers, then implement the on-page and technical fixes that push those pages toward the top positions.
• Build a segmented list of relevant companies, enrich the data, and craft an email sequence that speaks to their pain points and highlights our service continuity. Personalisation, deliverability optimisation, and A/B testing are expected parts of the workflow.
• Set up tracking so we can see exactly which keyword + email touchpoint produced each enquiry.

Deliverables
1. SEO audit report with prioritised action plan.
2. Optimised pages (copy, meta, schema) published and live.
3. End-to-end email campaign: list, copy, automation, and performance dashboard.
4. Monthly summary showing rankings, open/click rates, and—most importantly—the number of qualified leads generated.

Success is defined by a clear uptick in businesses booking discovery calls or requesting retainers. If additional channels such as Google Search ads or LinkedIn outreach later prove useful, the strategy can flex, but initial focus stays on organic search plus email campaigns.