30-Second Chess Academy Ad

I need a punchy, 30-second video ad that convinces U.S. parents to book a free trial lesson for their children at my premium online chess academy. The central promise I want ringing in their ears is that every child will learn live, in real time, with experienced chess coaches—not pre-recorded tutorials.

The spot will run on Meta (Facebook/Instagram) and Google channels (YouTube, Display). Because each platform rewards quick hooks, I expect the first three seconds to grab attention visually and verbally, then glide into the value prop, social proof, and a clear on-screen “Book Your Free Trial Lesson” button or overlay. Tone should be upbeat, trustworthy, and parent-friendly rather than gamer-centric.

Please handle:
• A concise, conversion-oriented script
• Storyboard or shot list that maps line-by-line to visuals
• Royalty-free music, voice-over, motion graphics, and captions
• Final edits in 1:1, 9:16, and 16:9 ratios, ready for Meta Ads Manager and Google Ads upload
• Source project files (Premiere Pro or After Effects)

The ad must meet Meta and Google advertising policies, stay under 30 seconds, and end with a compelling, on-screen CTA that links mentally to our booking page. If you have data-driven ideas—like testing two hooks or swapping parent testimonials—let’s incorporate them.

Show me samples of similar direct-response work, and tell me how quickly you can deliver the first draft once we lock the script.